Graphic Designer Job at Plaid Enterprises, Norcross, GA

SGFFZEdzam4xVzE4U0N6QkkwTEhuN0xpVVE9PQ==
  • Plaid Enterprises
  • Norcross, GA

Job Description

Plaid Enterprises | Atlanta, GA | Celebrating 50 Years of Creativity

Plaid Enterprises, home to iconic brands like Mod Podge, FolkArt, Apple Barrel, Bucilla, and Arteza , is seeking a Senior Graphic Designer to lead the conceptualization and creation of packaging and branding that stands out on the retail shelf and wins the digital shelf.

This role is ideal for a visual storyteller who combines bold imagination with commercial savvy. You understand what makes packaging stop a shopper in the aisle, stand out on the digital shelf, and communicate a product’s story in seconds. Reporting to the Creative Director , you’ll transform insights and ideas into packaging that celebrates creativity while delivering results.

What you will do!

· Dream big, then design smart. Conceptualize packaging and display materials that push creative boundaries while staying true to each brand’s DNA.

· Design for both shelves. Create packaging that captivates in-store and converts online, optimizing for both physical shelf presence and e-commerce imagery (PDPs, thumbnails, and banners).

· Lead projects from idea to execution. Own packaging design from concept and mockup through production-ready artwork, ensuring all assets are accurate, on time, and on brand.

· Collaborate cross-functionally. Partner closely with product development, marketing, and brand teams to translate objectives and consumer insights into compelling visual stories.

· Balance creativity with craft. Bring forward fresh ideas while honoring brand standards and real-world production requirements.

· Stay trend-aware. Keep a pulse on design, retail, and sustainability trends to continually evolve Plaid’s visual expression.

· Deliver excellence. Prepare precise, print-ready files and follow through with vendors or production partners to ensure the final product meets creative and technical expectations.

· Champion the brand. Help shape the next chapter of Plaid’s visual legacy as we celebrate 50 years of inspiring makers around the world.

What you Bring!

· Bachelor’s degree in Graphic Design or related field.

· 5+ years of design experience, preferably in consumer packaging or retail environments.

· Proven ability to translate strategy into compelling design concepts that work across print and digital.

· Expert in Adobe Creative Suite (Illustrator, Photoshop, InDesign) ; familiarity with 3D tools (Dimension, Blender, or similar) a plus.

· Deep understanding of retail packaging strategy, shopper psychology, and brand storytelling.

· Attention to detail, organizational skills, and ability to thrive in a collaborative environment.

· A genuine love for creativity, craftsmanship, and helping people make beautiful things.

Knowledge with the prepress process including flexography.

Job Tags

Similar Jobs

Schneider

CDL-A - Dedicated truck driver (Cobleskill) Job at Schneider

 ...Dedicated truck driver Average pay: $980-$1,200 weekly Home time: Weekly Experience: All CDL holders Overview ~ Dry van trailer hauling home improvement materials. ~100% no-touch freight. ~7-14 loads per week with 2-3 stop-offs per load.... 

MISTRAS Group

NDT Technician Job at MISTRAS Group

 ...Applicants must be able to provide the following Documents: High School Diploma/GED/Degree Proof of classroom hours/Training in NDT Previous level II certifications/OJT MINIMUM REQUIREMENTS: High school diploma or GED TWIC Card Valid Drivers... 

Iparametrics Llc

Data Analyst / GIS SME - Power BI - Helene Disaster Recovery Job at Iparametrics Llc

 ...iParametrics supports a variety of disaster response and recovery programs at the federal, state, and local levels. One such program is the FEMA Logistics Planning Construction Support Contract Program which provides temporary housing units to individuals and households... 

LG Staffing Solutions on Demand, Inc.

Staffing Agency Recruiter/Receptionist-MUST HAVE EXPERIENCE!! Job at LG Staffing Solutions on Demand, Inc.

 ...0pm) Location: Hacienda Heights, CA Pay Rate : $18- $20.00/hr (DOE) General Summary of Duties: Seeking a friendly Staffing Receptionist that is responsible for the administrative and clerical of day to day office responsibilities and assist Recruiters as... 

Domino's Franchise

Assistant Manager Santa Clara Dr Job at Domino's Franchise

Job Description Duties include but not limited to: Answering phones, making pizzas, helping customers, cleaning the store, washing dishes, doing inventory and bank deposits, directing other employees in their job duties. Hours are days, nights, and weekends with ...