Creative Director Job at Blueprint Creative Group, Boston, MA

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  • Blueprint Creative Group
  • Boston, MA

Job Description

About Us:
Blueprint Creative Group is a strategic communications agency supporting state, local, and federal government agencies with enterprise-wide communications, public affairs, and program management.

Position Overview:
Blueprint Creative Group is seeking a Creative Director to lead all creative development for a behavioral change campaign. You'll ensure that messaging and visuals authentically reflect the lived experiences of Massachusetts residents and are culturally resonant across multiple languages and populations.

Key Responsibilities:

  • Lead and mentor a multidisciplinary creative team including designers, copywriters, and content producers.

  • Expand and evolve the campaign's creative platform across digital, social, print, and broadcast media.

  • Develop culturally relevant concepts that connect with diverse communities, including non-English-speaking and underrepresented groups.

  • Oversee creative review and quality assurance to ensure compliance with the Principles of Health and Racial Equity.

  • Partner with the Racial & Health Equity Strategist to ensure inclusive storytelling and accessibility in all materials.

  • Manage production schedules, vendor coordination, and creative budgets.

  • Present creative strategies and concepts to client stakeholders for feedback and approval.

Qualifications:

  • Bachelor’s or master’s degree in design, advertising, or communications.

  • 10+ years in creative direction for public health or behavior change campaigns.

  • Proven record of producing multicultural, multilingual campaigns.

  • Strong storytelling, conceptual, and leadership abilities.
This position is Remote/Telecommute job. Massachusetts residence, a plus.

Job Tags

Local area, Remote work,

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